Monday, January 10, 2011

Blog title and tagline

They introduce and frame your blog. New readers read or skip your blog because of them.

Are you getting full value out of your title and tagline?

Typically, the title names your blog while the tagline (or subtitle or description) explains it. Of course either can do a bit of both.

The internet is the world's biggest vanity press, and I am not going to knock anyone who picks an obscure blog name to please him or her self. I may be guilty of a dose of that myself.

But there is something to be said for readers, and pleasing or making things easy for them can be rewarding too. This blog's tagline --"Blogger hints, hacks, and attitude"--at least gives readers a fighting chance to know where they are and what they are likely to find here.

Your tagline can be as long as 500 characters, but brevity is the soul of wit. Show your readers a little consideration and keep things short and sweet.

You can change your title or tagline at any time at Settings > Basic > Title and >Description.

Titles need not be the same as the web address for your blog (which you may also change at any time), and titles need not be unique (someone else can call their blog the same thing you call yours).
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