This month Google announced that Google+, its "social layer" that at one time seemed on track to be Google, will end for "consumers" next August.
Update: March.
The implications for Blogger, including the status of Google+ comments and the transition path for bloggers who use Google+ for their profile pages, are not yet clear.
I'd like to take a moment, though, to reflect on what this tells us about our digital lives in general and our relationship to Google in particular.
Google+ was doomed to fail. And Google is a strange place.